Joann de Zegher
The Idea
A Traceable Commodity Trading Platform
Organization
PemPem
Palm oil drives more tropical deforestation than any other crop. The conversion of forest to plantation is lucrative, and it’s hard for landowners to resist.
About Joanne
Prior to founding PemPem, Joann studied and worked on informal production economies across the world for over a decade, including for her PhD at Stanford and during her time as faculty at MIT. Joann grew up in the Belgian countryside and is an avid backcountry skier and globetrotter.
