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Jurua Institute

Much of the Amazon’s destruction comes from people simply trying to earn a living.

The Idea

Market-Driven Community Conservation

Last Updated:
September 2025

Total Investment

1200000

Grants

0

Equity/SAFE

0

Debt/Convertible Debt

Funded Since

2019

Geography

Latin America

Structure

Donate

The Mission

Protect Amazonian ecosystems.

How It Works

Instituto Juruá works with communities dependent on arapaima, a commercially valuable fish that exists across the Amazon. Their replicable process for fishing agreements creates protection areas for breeding and aligns all community members around harvest quotas and profit sharing. The organization of the fishery in turn creates opportunities to tap more lucrative markets.

The Dream

Communities in the Amazon make good money in a way that directly protects ecosystems.

Why We're In

They’ve already created fishing agreements covering 5M hectares and the results are astounding: a 600% increase in arapaima, and exponential recovery of other vital species, accompanied by big income gains and—surprisingly—better access to healthcare, education, and renewable energy. In the meantime, Jurua has gone from a scrappy research organization to one attracting international partners. The potential of arapaima alone is enormous, but they—and we—believe that 1) there are many other good candidate species, and 2) the model is one that other organizations can adapt and replicate.

Are you a serious funder and want to learn more?

This is just a snapshot of what we know about the organization. If you're an investor or funder that might send some serious dough their way, we're always delighted to share more. Reach out and we'll connect you with the right person on our team.

*this is not monitored for funding requests.

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